MIMIC MED believes in an 'investigative approach' to understanding and solving China's business opportunities and problems. Our teams are based on the ground in Shanghai and they consist of both Chinese and foreign nationals.

Getting the best results requires local knowledge as well as familiarity with international practices and perspectives. Our holistic approach allows us to look up and down the value chain as well as across it, ensuring we include competitors as well as indirect stakeholders such as regulators, trade groups and academic institutes.

We identify and talk to the people who really matter in order to develop market insights and actionable strategies. More importantly, we engage and work closely with our clients throughout the entire process, ensuring feedback and service assurance.

The China Market is full of market surprises which can quickly change the focus of a project. Our collaborative approach allows us to quickly adapt and refocus our attention to where the highest ROI is for our clients.